Today’s digital landscape is more competitive than ever, requiring marketing leaders to execute online strategies that attract, convert, and retain more customers. Combining analytics with goal-driven methodology, I will help you benchmark your current initiatives, establish clear and realistic objectives, and create a roadmap for your success.
As your digital marketing consultant who understands the “customer journey,” I offer strategy, implementation, optimization, and training across your multi-channel marketing activity to increase visibility, traffic, and conversion — maximizing your digital marketing return on investment.
Explore how my digital marketing services and expertise can help you EVOLVE your organization contact me at firstname.lastname@example.org
Consulting services include:
Your online content impacts the way your prospects and customers find, think, and feel about your brand. Creative, innovative content combined with Search Engine Optimization and Social Media best practices is a killer combination that makes your business easy to find and attracts, then engages your target audience.
Search Engine Optimization
Smart companies seeking that elusive competitive advantage online see the greatest successes with a strategy that employs optimization best practices. SEO takes into consideration search engines, social network and online news media preferences while catering to your customers’ needs. Increase your online visibility and put your brand in front of the right audience, on the right channel, at the right point in their purchasing journey with my SEO services.
Social Media Marketing
Understanding your audience is key to your brand’s success in social media. The B2B and B2C buying journey, from discovery to conversion, may extend over weeks or months of information gathering, consumption and for the good stuff, sharing. Put my pioneering combination of traditional marketing, search marketing and social media to work for your brand.
If you’re looking to add email marketing to part of your integrated online marketing program, I have honed the email marketing process to create a results-driven approach to messaging, Call To Action (CTA), lead capture and conversion metrics.
My unique approach to influencer marketing can help you reach your target audience by building relationships with influencers who already have industry authority and credibility.
Online advertising allows brands to reach out beyond their existing networks, to tap into new, highly targeted audiences via search, social or display ads. I ensure companies get the best ROI in social advertising through strategic planning, top quality ad creative, and ongoing campaign measurement and optimization.
Understanding the path from discovery to conversion of your customers is key in determining what changes you can make to convert more customers. My data-driven approach will determine which metrics are most important and what actions we can take to help you convert more customers.