Need to know for all digital marketers & social savvy peeps.. VITAL facebook CTA allowed on Cover pics & Facebook Hashtags in the pipeline

JoJo BayvelLeave a comment

 

Facebook Updates Cover Photos Guidelines to Allow Calls-to-Action

Too long have marketers cringed at the sight of wasted real estate and lost marketing opportunities. Facebook has quietly updated the guidelines for their cover photos to allow businesses to use calls-to-action on their profiles. Marketers can finally take advantage of the prime visual placement and optimize those cover photos for lead generation. Although Facebook did not openly announce that CTAs are allowed, they did remove the clause that prohibited users from promoting offers and products. 

This means that marketers can utilize their cover images as a way to generate leads! Not only will lead gen be easier, but marketers can track that particular channel specifically by using tracking tokens within the links. Marketers should start jumping on these new updates and get the most out of their cover photos. Read the full article at HubSpot.

Facebook Working on Incorporating the Hashtag, From The Wall Street Journal

It seems that Twitter’s most iconic marker may soon find its way into Facebook timelines across the globe. Facebook is currently working on incorporating the all-powerful hashtag into its social network. For those of you unfamiliar with the hashtag, it is heavily used in Twitter as a word or phrase preceded by a # symbol that groups similar topics and events together. Facebook hasn’t yet decided how far they will follow in Twitter’s footsteps with the hashtags, but remember the two companies are already competing for online advertisers, and Facebook’s adoption of the hashtag could affect Twitter’s bottom line.This new addition to Facebook may have an impact on how marketers approach their social media strategies on Facebook, Twitter, and Instagram. Find the full article at The Wall Street Journal.Image

My secret garden … Meaning ….

JoJo BayvelLeave a comment

Being in digital marketing & having to be active on “social media” which means I am forever posting pics, updates and comments. These are mostly “surface level” I am a really private person. Yes, an extrovert but for me to expose my true soul takes a trust rarely found… I don’t let people in …
Hence my chosen song ….
I think this is one of the most beautiful love songs ever written, probably because it is so applicable to me…. the meaning isn’t always obvious to everyone.

It’s about a woman who wants to be deeply in love with a man, but will she ever let him close enough to see the real her. She’s always that little bit scared to let her guard down, because she can’t completely trust anyone yet she is capable of a beautiful and gentle love.
She needs more from him, before she can let him all the way in. Basically like any relationship he’s got to prove that he won’t hurt her before she gives her everything to him. “But into her secret garden, don’t think twice” that’s me in a nutshell … Will I ever trust enough to fall.. I hope so … Here are the lyrics … Music video here

She’ll let you in her house
If you come knockin’ late at night
She’ll let you in her mouth if the
Words you say are right

If you pay the price
She’ll let you deep inside
But there’s a secret garden she hides

She’ll let you in her car
To go drivin’ round
She’ll let you into the parts of herself
That’ll bring you down

She’ll let you in herheart
If you got a hammer and a vise
But into her secret garden, don’t think twice

You’ve gone a million miles
How far’d you get to that place where
You can’t remember and you can’t forget

She’ll lead you down a path
There’ll be tenderness in the air
She’ll let you come just far enough
So you know she’s really there
She’ll look at you and smile
And her eyes will say
She’s got a secret garden
Where everything you want
Where everything you need
Will always stay a million miles away

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